Thursday, September 12, 2019

Peak Coffee

Peak Coffee: Has something else in our world peaked?

OK…so I started noticing a pattern. But it took several decades for me to see it form. 

First there was the tape cassette:

Then there was the floppy disk:

Then there was the memory stick (which are also found in a plethora of shapes and sizes:

Are you detecting a pattern?  It seems than when a technology becomes so common, so pervasive in our society and when companies have squeezed as much juice out of a product as they can, they always seem to be able to squeeze profits out of it one last time by… offering it in a variety of colors.  This tells us the tech has peaked.  And it is probably ready to be replaced by something else.

And so that gets us to Peak Coffee.  I was at the store the other day and this is what I saw:

So, what does this mean?

I don’t think it means that drinking coffee is dead.  What I think this means is that there is another new sophisticated coffee tech that is coming in the near future.

What will it be like?  Not a clue.

Or, I could be wrong and there is NO NEW coffee tech coming.

Who knows?  Maybe the old steel percolator is going to make a comeback.

And then.... the news comes out.  iPhone has cutting edge phones sporting the newest and best innovation of all time....

New colors.

When I heard about the Apple iPhone now available in a wide assortment of colors, it looked to me that the iPhone has been stretched as far as it will go.  

We can only hope for new groundbreaking innovation.

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